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Descripción Paperback or Softback. Condición: New. Giants of Enterprise: Seven Business Innovators and the Empires They Built 0.96. Book. Nº de ref. del artículo: BBS-9780066620367
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Descripción Softcover. Condición: new. Seven business innovators and the empires they built.The pre-eminent business historian of our time, Richard S. Tedlow, examines seven great CEOs who successfully managed cutting-edge technology and formed enduring corporate empires.With the depth and clarity of a master, Tedlow illuminates the minds, lives and strategies behind the legendary successes of our times:. George Eastman and his invention of the Kodak camera; Thomas Watson of IBM; Henry Ford and his automobile; Charles Revson and his use of television advertising to drive massive sales for Revlon; Robert N. Noyce, co-inventor of the integrated circuit and founder of Intel; Andrew Carnegie and his steel empire; Sam Walton and his unprecedented retail machine, Wal-Mart. Nº de ref. del artículo: DADAX0066620368
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