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Designed to help you use more of your brainpower with less effort, an idea map is a colorful visual representation of a particular issue, problem, or ideaamong other applicationson a single piece of paper. Our brains are much better at absorbing, processing, and remembering information presented in the form of an idea map as opposed to information presented in a multi-linear document. Because idea maps represent facts and issues visuallyengaging both hemispheres of the brainthey foster more efficient learning, enable you to approach problems more creatively, and help you think more systematically.
Author Jamie Nast has trained thousands of people at dozens of high-profile organizations on using idea maps. In Idea Mapping, she explains how you can apply the power of idea maps to your professional lifehelping you and your teams plan better, increase productivity, organize complex information, save time, and develop new ideas and solutions.
To guide your way, this book includes actual idea maps created and used by twenty-one businesspeople from around the globeas well as other handy resources you'll find on the CD-ROM. Nast explains the rules and logic of idea mapping and leads you through every step of the idea mapping process. She begins with simple idea maps and moves onto the more complex maps, while showing you how to understand and utilize idea maps to get the most benefit from them. In order to maximize the effectiveness of your maps, as well as your thinking, Nast guides you in overcoming potential obstacles when learning this valuable skill. More than just the theory of idea mapping, she provides a multitude of specific examples from which readers can gather ideas to begin practicing their own idea mapping skills.
The idea map is the ultimate tool for achieving more in business and in life. Whether you're an overwhelmed businessperson, an overworked entrepreneur, or someone who just wants to solve problems better and faster, Idea Mapping is a perfect tool for anyone who wants to work more efficientlyand succeed more spectacularly.
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